Request a Demo

Interested in Messagepoint and requesting a demo? Fill out the following information (please ensure you provide some detail on the project or application that Messagepoint can assist you with).

Messagepoint Named a Customer Communications Management Leader in the Aspire Leaderboard for Second Year in a Row
Articles

Messagepoint Named a Customer Communications Management Leader in the Aspire Leaderboard for Second Year in a Row

BY Ed Worsfold

TORONTO—May 22, 2019—Messagepoint Inc. has been named as a leading provider of Customer Communications Management (CCM) solutions in the Aspire Leaderboard for the second consecutive year. The Aspire Leaderboard is a positioning grid ranking 22 vendors across the CCM industry according to their capabilities, vision and market presence. In addition to being selected as an overall CCM leader, Messagepoint leads in both the Business Authoring and Content Intelligence categories.

“Messagepoint is putting a strong focus on Content Intelligence capabilities, with artificial intelligence and machine learning becoming the backbone of its CCM platform,” said Kaspar Roos, CEO and founder, Aspire. “Messagepoint’s aim is to utilize Content Intelligence to easily migrate legacy content, optimize content and automate key aspects of content management to help business users create more consistent, higher quality communications. These capabilities address key pain points that have represented significant barriers to both modernization and optimization of the customer experience.”

Messagepoint recently announced the unveiling of the Messagepoint Advanced Rationalization and Content Intelligence Engine (MARCIE), an artificial intelligence and machine learning-powered capability within its award-winning cloud-based CCM platform. The new AI-powered engine is leveraged when migrating legacy content into the SaaS-based Messagepoint platform, when cleaning up existing content libraries and continuously through new assisted authoring capabilities. The Messagepoint platform enables organizations in financial services, insurance, healthcare and other industries to enhance customer experience with optimized customer-facing communications across print and digital channels.

“We are pleased to be recognized as a CCM leader by Aspire,” said Steve Biancaniello, CEO of Messagepoint. “Messagepoint continues to bring innovative solutions to the CCM market that are purpose-built to solve some of the biggest problems companies face in managing legacy content and creating consistent, compelling omni-channel customer experiences. As an organization, we remain focused on making it easy for marketers and customer servicing teams to deliver better customer experiences.”

Access the Aspire Leaderboard

You might also like...

MORE RESOURCES
Articles

Messagepoint highlights AI research at Communitech’s Data Hub

There’s a lot of hype out there surrounding Artificial Intelligence (AI). The vision of a society in which…

Read the article
Articles

The Messagepoint Touchpoint Exchange for Medicare Version 4.0 Gives Medicare Advantage Organizations the Freedom to Scale

TORONTO, January 15, 2020 Messagepoint Inc. announced the availability of version 4.0 of the Messagepoint Touchpoint Exchange for…

Read the article
Resources

Content Centricity 2020 Keynote Speaker – Jeannie Walters

This year Messagepoint is thrilled to have Jeannie Walters of Experience Investigators join us as a keynote at…

Read more
MORE RESOURCES

Request More Information

Interested in learning more about Messagepoint?  Let us know how we can help.