Articles by Ed Worsfold, VP Marketing

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For years customer statements have been the forgotten step child of customer communications, often overlooked as a back…

Customer account statements are not often thought of as important tools for marketing, but they should be. Companies…

Prinova’s Nick Romano and Steve Biancaniello to discuss how to centralize your CCM strategy with an effective Center…

In part one of this post, we explained how Prinova’s Customer Communications Assessment lets you take charge of…

Dealing with large insurance companies, financial services firms, health payers and other large enterprises on a daily basis,…

A key part of your customer communications messaging strategy is enabling the business units to actively manage their…

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