Customer journey mapping solutions are being widely adopted to organize and coordinate customer experiences and communications. But these technologies only map the desired sequence of events, leaving a huge gap in the management of the various communications required throughout a journey, and ultimately the orchestration of those journeys.
In this on-demand webinar, Patrick Kehoe, EVP of Product Management at Messagepoint outlines how organizations can enhance customer journeys by leveraging CCM to deliver hybrid communications that span both print and digital channels.
It’s no secret that digital channels have become foundational to the delivery of customer communications, with customers increasingly…
Read the ArticleTORONTO, March 20, 2024 – Messagepoint announced today it has been named a winner for the second year…
Read more