Messagepoint Communications Cloud
Giving you intelligent control over your content so you can deliver optimized, personalized, and compliant customer communications across any channel.
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Empower customer-facing teams to quickly personalize and send customer communications via preferred channels
Messagepoint Connected empowers customer-facing teams with 1:1 personalization
Delivering optimal customer experiences today relies on equipping your front-office teams with the tools they need to respond to customers with the right information, at the right time.
Messagepoint Connected does just that.
Empower your front-office teams
Messagepoint Connected enables your sales teams, customer service representatives, agents, and partners to quickly and easily respond to customers with approved print and digital communications managed in Messagepoint.
Ensure accuracy with centralized control
By leveraging documents and communications created and managed within the Messagepoint Communications Cloud, your teams can always rest assured that they are sending the right communication to your customers.
Achieve 1:1 personalization
By sending targeted communications, your teams can deliver one-to-one experiences that help reduce customer turnover and support upselling and cross-selling opportunities. Communications can include personalized images, offers, notes, and content based on specific customer demographics, needs, and interests, pre-set in a controlled editing experience.
Edit with real-time proofing
Your teams update communications with a WYSIWYG-like experience in real time to accelerate the editing process. Final proofs can be generated on demand, along with data-driven tests and full production simulations, so you’re always confident the communication being sent looks exactly as it should.
Work from your customer management systems
Using our integration to Salesforce Sales Cloud or another customer management system through our Portal Integration Kit, your teams can kick off communication requests from the portals they already work in. Messagepoint Connected leverages the data from these systems to drive personalization and ensure your customer data stays exactly where you want it.
Optimize your content with AI
AI Assisted Authoring enables frontline teams to ensure the clarity and consistency of communications before they go out. As your teams edit, MARCIE flags content that falls outside your organization's readability standards, detects sentiment that strikes the wrong tone, and surfaces violations of your specified brand guidelines.
Send communications how your customers want to receive them
Ensure that you send communications through the channels preferred by your customers. With omnichannel communication support, Messagepoint Connected can deliver communications directly via digital and print channels.
Control on-demand or batch jobs with custom workflows
Whether your team needs to send one-off correspondence on-demand or generate a high-volume batch job, they can easily request and send personalized, error-free, on-brand, and compliant correspondence and materials. Configurable workflows are available so you can add required approvals where needed.
Ensure regulatory compliance and accurate communications
By equipping teams with Messagepoint Connected, you can reduce risk by ensuring only approved documents and correspondence are sent out. Messagepoint’s intelligent content management capabilities make it easy to ensure that documents contain the latest approved legal language so that you’re never out of compliance.
Frequently asked questions
How can CCM tools help customer-facing teams quickly generate compliant, personalized communications in response to customer interactions?
Can interactive CCM solutions integrate with CRM or claims systems to pre-fill customer data and reduce manual input?
How does Messagepoint Connected ensure brand consistency, regulatory compliance, and flexibility when customer-facing teams tailor communications?
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