MARCIE, Messagepoint’s proprietary AI-powered Content Intelligence platform, redefines how organizations optimize, translate, and manage customer communications.
Imagine the power of having an intelligent assistant that provides deep insights into your content, while making it easy to optimize customer experiences. Available throughout the Messagepoint platform, and via APIs, MARCIE enables organizations to automate critical content-related processes at scale with greater efficiency, accuracy, and consistency than is humanly possible.
That’s the power of MARCIE.
MARCIE matches or exceeds the accuracy of human driven content processes, while significantly reducing the associated time and cost:*
*Than traditional manual methods
MARCIE can ingest and analyze large volumes of communications and documents in various formats, identifying logical content components, and applying searchable metadata tags. This prepares your content for migration to Messagepoint or supports other content cleanup and optimization initiatives you are undertaking.
MARCIE identifies all instances of similar and duplicate content throughout your entire document library, providing opportunities for consolidation and correction. This enables you to significantly reduce content objects under management and drive messaging consistency through content reuse across communications and channels.
MARCIE can assess your content for readability, sentiment, and brand alignment. Analysis can be done at both the content object level for an individual communication or across your entire corpus of communications.
Leveraging generative AI, MARCIE optimizes content with suggested rewrites to align content with ISO plain language standards, target reading levels, sentiment, length, and brand alignment —without compromising its meaning and while retaining full control over the outgoing message.
Improve the speed and accuracy of translation with MARCIE’s AI-powered translation capabilities. Translate content into 60+ languages simultaneously in seconds. Check the accuracy of translation with AI that validates that the meaning and structure of your content is preserved across all language versions.
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MARCIE adds powerful Content Intelligence capabilities to Messagepoint’s award-winning CCM platform
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