Messagepoint Communications Cloud
Giving you intelligent control over your content so you can deliver optimized, personalized, and compliant customer communications across any channel.
Messagepoint Conductor
Orchestrate customer communications across channels
Ensure critical communications reach the customers who need them
Messagepoint Conductor is an add-on to Messagepoint Communications Cloud that coordinates the delivery of high-volume customer communications across print and digital channels. It ensures communications are sent via preferred channels, tracks delivery and engagement, and triggers follow-up or fallback delivery when needed—giving teams greater confidence that critical communications reach customers, with the audit trail to prove it.
Ensure customer delivery preferences are respected
Conductor integrates with preference management systems to ensure communications are delivered how customers want to receive them.
Keep channels in sync
Conductor coordinates activity across print, email, SMS, archive, and other delivery endpoints to avoid disconnected experiences and unnecessary calls to the call center.
Reroute communications when delivery fails
When delivery fails, or when a communication is not engaged with or acted on in time, Conductor can automatically trigger a follow-up communication to be sent via the appropriate channel.
See the full journey, end-to-end
Conductor’s customizable reporting dashboards provide complete visibility into communication delivery and engagement across channels. Teams can clearly see what was generated, when communications were sent, whether customers received and engaged with them, and how delivery exceptions were handled—providing a clearer view of the customer journey while helping organizations demonstrate good-faith efforts to establish contact.
Frequently asked questions
How is Conductor different from marketing automation or campaign management tool?
What channels and providers does Conductor work with?
How does Conductor work with our existing preference management and customer systems?
How does Conductor support regulatory and compliance reporting?
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